The National FabricD · Urban Feral
D2D
Natural Wine Anarchists
Anti-capitalist, accepts Venmo. Hates landlords, has one, is becoming one.

Reference marketFirst identified in Portland, Oregon (ZIP area 97214).
Also found inSan Francisco, California; Los Angeles, California; Chicago, Illinois; Seattle, Washington.
A critique of capital with a reservation policy.
Portrait
In their own words
- Age31
- Income$58K
- Net worth$4K
- Education88%
- Homen/a
- Ownership0%
- HouseholdPolyamorous, one bedroom
- VehicleBike with a milk crate
- DebtMoral debt, mostly
- Vice
- Orange wine and zines
- Most likely to
- Quote Marx while paying $7 for one oyster
- Signals
- Natural wine bars, co-ops, Substack
Who they are
Anti-capitalist in principle, accepts Venmo in practice, and is in the early stages of becoming a landlord he would picket. Income is $58K, net worth a noble $4K, most of it stored in orange wine and a tote bag of unread theory. He quotes Marx while paying seven dollars for a single oyster and tips in moral superiority. The bike has a milk crate, the apartment has one bedroom and three relationship structures, and the politics are loud enough to drown out the rent he pays a landlord he claims to despise. Hates capital; runs a Substack with a paywall. The contradiction is the brand.
Our neighborhood
A gentrifying corridor of natural wine bars, worker-owned co-ops, and a bookstore that hosts more readings than sales. Bikes locked to every signpost, milk crates as furniture, zines as a second currency. The co-op grocery costs more than Whole Foods and feels morally cheaper. Everyone is organizing something, paying rent to someone they're organizing against, and splitting the bill four ways with visible resentment.
Shopping
Buys orange wine by the bottle and theory by the tote bag, finishing neither. Seven dollars for a single oyster, tipped in moral superiority, at a bar that pays its staff in exposure and shift drinks. The co-op grocery costs more than Whole Foods and feels morally cheaper, which is the product.
Spending
Income $58K, net worth a noble $4K, and rent paid on time to a landlord he claims to despise while quietly pricing a duplex two neighborhoods over. Anti-capitalist in principle, accepts Venmo in practice, and runs a Substack with a paywall. The contradiction is the brand and the brand converts at three percent.
Media
Three leftist podcasts, a zine, and a posting habit about landlords conducted from a phone financed by a bank. He quotes Marx at volume in rooms where nobody is arguing. Bookmarks outpace pages read by roughly an order of magnitude.
Interests
Organizing something, being in a group text about organizing something, and splitting a bill four ways with visible resentment. The bike has a milk crate; the apartment has one bedroom and three relationship structures. He is in the early stages of becoming the man he would picket.
Where they live
Darker is more of them.
D2 · NATURAL WINE ANARCHISTS
ZIP CODES
—
How thick on the ground
$116K
Median household income
1.61× the national median
$888K
Typical home value
3.33× the national median
7.8×
Home value against income
2.07× the national median
69%
Bachelor's degree or higher
2.98× the national median
31%
Owner-occupied
Share of occupied units
$3,205
Median gross rent
Monthly, contract plus utilities
1.95
Average household size
Persons per occupied unit
34.8
Median age
Years
How they compare
Against the average American household.
Median household income
1.61×
$116K here$72K everywhere else
Typical home value
3.33×
$888K here$267K everywhere else
Bachelor's degree or higher
2.98×
69.3% here23.3% everywhere else
Home value against household income
2.07×
7.80× here3.77× everywhere else
Who lives next door
Household types that turn up on the same blocks.
A3Recently LiquidStartup exit hit. Personality did not survive the wire transfer.
A2Peloton & PinotDual-income wellness couples optimizing their resting heart rate while their savings rate flatlines.
I8Couch-Surfing Creative DirectorsUnderemployed design people with impeccable taste and no lease in their name.
M9Cargo-Bike CapitalistsA $2.1 million townhouse, a $9,000 electric cargo bike, and a structurally sophisticated critique of the system that produced both.
I2Couch Rental NomadsEverything is leased: couch, mattress, TV, air fryer, self-respect.
E4Creator-Economy HustleSells a course on how to sell courses. The pyramid is the product.
The receipts
- 01Bachelor's degree or higher95th69.3%
- 02People per square kilometre99th11,996 /sq mi
- 03Renter-occupied96th69.0%
- 04Households with no vehicle97th39.4%
- 05Commutes by transit99th25.4%
- 06Never-married adults94th54.0%
- 07Walks or bikes to work93rd13.8%
- 08Residents 25 to 3497th28.5%
- 09Single-family detached2nd9.0%
- 10Owner-occupied4th31.0%
SourcesFigures from the U.S. Census Bureau. Everything else is observation.
