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Monday, August 24, 2026Vol. II · No. 24 · Omaha, Nebraska
MoneyHole

Shoveling You Deeper Into Financial Wisdom

Omaha, Nebraska

MARKETS
HOPE-4.2%RENT+11.8%WAGEunch.VIBES+212.5%DOOM+3.7%ROCK+9.1%BEANS-0.03%EGGS+14.6%DEBT+6.9% · recordDGNTY-18.0%SLEEP-2.4%PTO-100.0% · expiredRSUHALTED · pending vestPLSMA+2.2% · twice weeklyPNTS+1,400 ptsLATTE$7.25HSTL+45.0%STRTRno bidTMSHRlimit downIRA-0.9%SSA255$255 · unch. since 1954BOOMR+52.0%GENZdelistedCOPE+18.4%LUCKunch.FICO-41 ptsEQTY+0.0% · theoreticalDDCTBL+$3,400TIPS+22.0% · prompted at kioskTIME-24 hrsMOMLNrestructuredBRNCH$61.00LOYAL-0.4%PENSNno longer quotedSILVR+1.1% · still not gold

The National FabricM · Revealed Preferences

M9M

Cargo-Bike Capitalists

A $2.1 million townhouse, a $9,000 electric cargo bike, and a structurally sophisticated critique of the system that produced both.

Reference marketFirst identified in Cambridge, Massachusetts (ZIP areas 02139, 02138, 02140, 02141, 02142).

Also found inBerkeley, California; Evanston, Illinois; Boulder, Colorado; Portland, Oregon; Takoma Park, Maryland.

Thesis

The household holds a correct and detailed theory of rent extraction and derives 84 percent of its net worth from it.

Anti-capitalist analysis, capitalist balance sheet, no car.

Portrait

In their own words

  • Age42
  • Income$310K
  • Net worth$1.9M
  • Education100%
  • Home$2.1M
  • Ownership100%
  • HouseholdTwo earners, one child, one cargo bike
  • VehicleA $9,000 electric cargo bike and a 2013 Subaru driven eleven times
  • Debt$1.4M at 2.75%, described as luck
Vice
Public comment
Most likely to
Explain land value taxation at a meeting where he is objecting to a building
Signals
Cargo bike, co-op equity share, planning board agendas

Who they are

Two earners, 42 and 43, $310,000 combined, net worth $1.9 million, of which $1.6 million is a townhouse bought in 2016 and a mortgage at 2.75 percent they describe as luck. Both hold graduate degrees. One child, delivered to school on a $9,000 electric cargo bike with a rain canopy and two panniers. He can explain land value taxation, rent extraction, and the difference between profit and rent, correctly and at length. He has also filed written comment against a 40-unit building four blocks away, citing deficiencies in the shadow study. The Subaru was driven eleven times last year, a fact he introduces early. The house appreciated $340,000 during the eighteen months he spent opposing the building.

Our neighborhood

Pre-1930 stock — brick townhouses and triple-deckers subdivided in 1974 and reassembled in 2011 — on streets where a third of households keep no car and the ones that do keep it for the Cape. A co-op grocery with a $200 equity share, four bike shops, a bookstore, and a comment period that never closes. Nothing has been built on the block since 1961, and the block regards this as an achievement.

Shopping

The cargo bike cost $9,000 and is described as transportation infrastructure rather than a purchase. Groceries come from a co-op with a $200 equity share and a members' newsletter about supply chains. The 2013 Subaru is kept for the Cape. Purchases are researched, ethical, and expensive, in that order, and the research is the part he enjoys.

Spending

Income $310,000 against a $1.4 million balance at 2.75 percent, the single best financial decision the household has ever made and the one it takes the least credit for. Net worth $1.9 million, $1.6 million of it the house. Charitable giving runs $6,200 a year, the largest line of which goes to a housing organization.

Media

Two books on housing policy, one of them finished. A magazine subscription at $95 a year. The planning board agenda, read closely and in advance. He follows four economists and quotes the one who agrees with him about supply.

Interests

The public comment period, which is a hobby. A shadow study. Land value taxation, supported in principle and never once raised at a meeting concerning his own street. The child is on the back of the bike for all of it and has opinions of her own about the rain canopy.

Where they live

Darker is more of them.

M9 · CARGO-BIKE CAPITALISTS

ZIP CODES

How thick on the ground

$115K

Median household income

1.60× the national median

$1M

Typical home value

3.83× the national median

9.1×

Home value against income

2.42× the national median

66%

Bachelor's degree or higher

2.85× the national median

40%

Owner-occupied

Share of occupied units

$3,262

Median gross rent

Monthly, contract plus utilities

2.11

Average household size

Persons per occupied unit

37.1

Median age

Years

How they compare

Against the average American household.

  • Median household income

    1.60×

    $115K here$72K everywhere else

  • Typical home value

    3.83×

    $1M here$267K everywhere else

  • Bachelor's degree or higher

    2.85×

    66.3% here23.3% everywhere else

  • Home value against household income

    2.42×

    9.10× here3.76× everywhere else

Who lives next door

Household types that turn up on the same blocks.

The receipts

No.SignalAgainst the countryReading
  1. 01Walks or bikes to work93rd13.1%
  2. 02Graduate or professional degree94th32.3%
  3. 03Typical home value94th$1M
  4. 04Willingness to build95th46.5%
  5. 05Households with no vehicle89th30.5%
  6. 06People per square kilometre94th9,760 /sq mi
  7. 07Home value against local income92nd9.09×
  8. 08Households over $200,00089th27.0%
  9. 09Income arriving as dividends, capital gains or partnership81st21.2%
  10. 10Vehicles per household7th1.09

SourcesFigures from the Internal Revenue Service, the U.S. Census Bureau, Zillow and MoneyHole Research. Everything else is observation.